The $20-million difference between what USC and Ohio State continues into the following year. Maryland and Rutgers, which were not full members at that time, took home $27.6 million and $11.4 million, respectively. The Big Ten offered, on average, $49.2 million that year to its 14 members, with the 12 longest-tenured institutions receiving on average $54.3 million. Hamstrung by the long-term deal and the failure of the Pac-12 Networks, the Pac-12 distributed only $33.6 million to each of its member institutions in 2019-20. It was the richest media rights deal in college sports at the time.
That 12-year, $3-billion deal signed in 2011 tripled the conference’s annual TV revenues and created the Pac-12 Networks.